ARCTIC ZERO

SWEET TREATS / Ice cream made for a calorie deficit.

arctic zero is a fit frozen dessert that is made up of good for you ingredients. on this account, i’ve worked within a team to develop a creative anthem & campaign, as well as, accompanying animated content. i have also worked on some light web design for the launch of their new light ice cream line.

copywriter: tricia olds
associate creative director: grazina snipas
creative director: john mcgill

social content
campaign videos

PINT CRUSHER CAMPAIGN

Arctic Zero - Fit & Frozen

2018 Silver Telly Winner Branded Content: Campaign–Social
Historically, STAYING physically FIT And eating ice cream by the pint haven’t gone hand in hand. BuT CHANGE is afoot. 
Introducing The Arctic Zero PintCrusher. The perfect tool for jamming Arctic Zero’s ultra low-cal desserts directly into your workout routine!

YOUTUBE bumpers.

Introducing The Arctic Zero PintCrusher… in 6 seconds.

The Artic Zero pint eating competition.  

on the heels of THE PINTCRUSHER’s Success, we held a WORLD-record-setting Pint-EATING competition with Fitness influencers. It was messy.

influencers.

Influencers promoted the event with photos, videos and Stories touting Arctic Zero’s High quality, low calorie Desserts.

ZERO SWEAT CAMPAIGN

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FIT & FUN SOCIAL CONTENT

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